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GX WebManager 9.8: Traffic & Conversion

GX Profiler - Managing online conversations requires a solid understanding of your website visitors. One way to get to know them is analyzing their anonymous browsing behavior or asking them to register on your website. A user name and password is only a start and eventually you want to know as much as possible about your visitors. GX Profiler enables you to facilitate anonymous profiles, user registrations, extend user profiles and combine user profiles with marketing and sales systems such as CRM. GX Profiler comes with a user friendly management console and open APIs to connect to the outside world.

Targeting & Segmentation - Once you get to know your website visitors you usually want to offer them an engaging experience, relevant content or personal offers. In order to target individual users or groups of users GX WebManager now offers a targeting & segmentation component. This enables marketers to target content, ads or interaction and to monitor and optimize online conversion.

Community Forum - Another way to engage with website visitors is to offer them a platform to discuss all kinds of topics. A forum is a popular way to create interesting discussion and also increase the number of returning visitors and page views. The community forum features all enterprise and community functionality such as: front moderation, flexible user profiles, avatars, karma, caching, AJAX updates, RSS feeds etc. etc. etc.

Enterprise features - GX WebManager is now fully tested and supported on Java 6, Tomcat 6 and IBM WebSphere.

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